Sales, Go-To-Market, Strategy, Lead Generation Matt Johnson Sales, Go-To-Market, Strategy, Lead Generation Matt Johnson

The Death of the Sales Funnel: What’s Next? 🪦

The traditional sales funnel, long a staple in sales strategies, is becoming obsolete. This blog post explores what’s replacing the sales funnel, examining modern, innovative strategies that are reshaping how businesses approach sales. We’ll delve into the customer journey, the role of data and technology, and the importance of personalised experiences. With insights from recent data and forward-thinking approaches, we’ll outline what’s next for sales strategies in a post-funnel world.

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Lead Generation, Playbook, Sales Matt Johnson Lead Generation, Playbook, Sales Matt Johnson

From Lead Generation to Conversion: The New Age Sales Playbook 📒

In today’s rapidly evolving sales landscape, traditional methods are no longer sufficient to capture and convert leads. This blog post explores the latest strategies in lead generation and conversion, highlighting the importance of a seamless integration between technology and human touch. Drawing from recent innovations and supported by data, we delve into the key components of modern sales success: personalised outreach, data-driven insights, content marketing, social selling, and customer relationship management. The aim is to provide a comprehensive and engaging guide to navigating the new age sales environment.

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